Your catalog is more than a collection of products — it’s a storytelling tool that defines how your customers experience your brand.
At Dennison, we combine thoughtful design, clear organization, and technical precision to create catalogs that are as functional as they are visually engaging. Whether in print or digital format, we ensure every page reflects your brand’s identity and drives real customer engagement.
At Dennison, we have a dedicated division specializing in data-driven catalog production. With more than 10 years of experience, our team will transform complex product data into clean, cohesive, and compelling catalogs that capture attention and drive results. Our blend of smart technology and design expertise ensures your catalog tells your story beautifully and accurately — page after page.
A Partner Through the Process
We handle every aspect of catalog development, from initial planning and layout to final production and distribution. Our design team focuses on clarity, consistency, and visual appeal, ensuring that product information, imagery, and branding work together seamlessly. Whether you’re building a catalog from the ground up or refreshing an existing one, Dennison Creative delivers polished, professional results that make browsing effortless and enjoyable.
Your Data Drives Your Catalog
Product data is the foundation for building any catalog. Our catalog team is proficient in helping clients enhance existing data to streamline catalog production. Our process includes:
- Assessment of current PIM system and data to determine an integration level
- Collaboration with clients to manage PIM formatting and output for use in a data-driven catalog production flow
- Creation of product templates that integrate data and design for every page of the book
- Complete catalog production using the data-driven workflow
We work with or without existing data and consult with clients at any level of data integrity to create a streamlined production process.
The Benefits of a Data-Driven Production Process
Using a data-driven workflow for catalog production offers many benefits that enhance efficiency and accuracy:
- Product templates populated with data ensure layout consistency
- Price updates are fast and easy quickly and accurately
- Data-driven workflows are huge time-savers for multi-language books
- Clean data allows for consistency across multiple communication channels – catalogs sales literature, web site and technical data sheets to name a few
- Data-driven workflows and scalable and flexible, and can be modified to meet most any literature need
From Concept to Completion — Seamless Catalog Production
From product photography and copywriting to layout and print coordination, the Dennison catalog team can manage every detail with precision and care. We understand the balance between form and function, ensuring your catalog not only looks exceptional but performs as a powerful sales and marketing tool.